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Charlene Li

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As social technologies change the way leaders interact with customers, employees, & partners, what one thing should they do to prepare for this change? <

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In the future all our 'identities' will be melded together

Author and social media analyst Charlene Li envisions the future in which a single device will do everything for us. For this to happen we need to resolve the convoluted mix that currently reigns among all the different platforms so that...

Mon Feb 09 11:54:05 PST 2009

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Answered by rohetherington

Thu Apr 22 06:40:02 PDT 2010

Enable every employee to become a leader / brand advocate in the social space.

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Answered by RegWest7

Thu Apr 15 06:07:34 PDT 2010

Agree with FutureSport! The key to social media is LISTENING. Not only will it help leaders understand the landscape and community online, but listening will also help to understand how to interact with customers, employees and partners to...

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Answered by Vojislav Rodic

Wed Apr 14 12:22:24 PDT 2010

Accept the fact that the "control" is gone, but responsibility is not, so delegate authority to say "YES" to educated and empowered co-workers, continually providing them with inspiration to exercise the part of their calling through the...

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Answered by Julius Duncan

Tue Apr 13 13:20:21 PDT 2010

Remember you are a human being first, and a 'leader' second. Thinking this way will help shed the corporate 'veneer' that goes down so poorly in social spaces.

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Answered by FutureSport

Sat Apr 10 15:52:41 PDT 2010

LISTEN! With traditional media brands interrupted customers. With social media brands can earn trust and add value by listening.

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Answered by Jeff Goldstein

Sat Apr 10 06:01:06 PDT 2010

Change their paradigm for what it means to be a leader. Leadership through the one way flow of information from 'expert' to audience needs to be replaced. Leadership is now about consensus-building within the social context of these new...

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